Festival Sponsorship

The Big Shanty Festival is made possible through the support of valued sponsors who share a commitment to community, connection, and local impact. As Kennesaw’s largest annual event, the festival attracts tens of thousands of attendees to historic downtown Kennesaw each spring, offering sponsors meaningful exposure to a diverse, engaged audience. Sponsorship opportunities include on-site visibility, digital promotion, and year-round community alignment.


Interested in partnering with us?

Sponsor Application!

The Big Shanty Festival is Kennesaw’s largest annual event, welcoming more than 80,000 attendees over two days in the heart of Downtown Kennesaw. Produced by the Kennesaw Business Association and the City of Kennesaw, the festival offers sponsors unmatched visibility, meaningful community engagement, and direct access to a diverse, family-friendly audience.

Sponsorship at Big Shanty is more than logo placement — it’s an opportunity to connect with thousands of residents and visitors through one of the region’s most trusted and well-attended community events.

A community event featuring a pink and blue LGE Community Credit Union vehicle parked on a brick sidewalk next to a blue LGE tent booth with people gathered around. There is a green shredding truck nearby and an inflatable fun activity in the background with a large colorful arcade game structure.
Collection of logos representing various companies and organizations, including Superior Plumbing, KBA, and others, surrounding a central graphic for the 55th Anniversary of the Kansas City Bridal Festival in 2022.
Community event with a tent, a pink and blue car labeled 'LGE Community Credit Union,' and a green shredding truck. People are gathered around the tent on a brick-paved street with trees and colorful inflatables in the background.
A large white baseball with red stitching, covered in signatures, displayed outside a Braves baseball team booth at an event. The booth has a blue canopy with 'Braves' written on it and multiple displays and merchandise related to the Atlanta Braves.
Crowd of people at an outdoor market or festival with white tents on a sunny day.
A promotional setup for 94.9 The Bull radio station featuring a blue Chevrolet SUV, a blue tent with station logos, and a sign indicating Georgia's support for the station, outdoors on a sunny day with trees and buildings in the background.
Crowd of people at an outdoor market with white tent stalls and trees in the background on a sunny day.